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9 September 2011

The Waterford 'Blaa' considered for EU protected status

The Waterford ‘Blaa’ is being considered for the status of European Protected Geographical Integrity that will prevent any similar products produced outside of Waterford being given the same name.

The Waterford native Blaa differentiates from a regular bap due to the dusting of flour on top before baking. The Blaa is also free of any preservatives, which means many of the reported 12,000 Blaas produced daily are consumed by Waterford City by lunchtime.

If the EU protected status is achieved, each bakery producing Blaas will under go an annual verification process, which will include a thorough traceability of all ingredients and an inspection of the production method involved in producing the Blaa. Furthermore, The Blaa will be only one of five Irish food products enjoying such status.